Why Great Website Makeovers Begin with Copywriting
Business / Copyright
Aplus Legal Advice | 2022.09.06 13:58 |
702 views
“Can you give me some feedback on my website?” a life coach named “Kevin” asked his e-zine subscribers. “I just revised my site – -finally!”
Naturally, I could not resist clicking over to see what Kevin had done. I knew Kevin was a thoughtful coach with a reputation for high integrity.
Value Added Copywriting
Business / Copyright
Aplus Legal Advice | 2022.09.06 14:09 |
805 views
I know a preacher that can burn any pulpit down within an hour. His sermons cause the greatest stirs and responses in his audience, and he really can keep his congregation awake. But there is one tiny problem. Ask many of his listeners what they think about his sermons, and they will quickly respond with only words of acclamation. Follow those questions with a request for what the sermon was about and you are met with only blank stares.
7 Essential Tips for Reviewing Copy
Business / Copyright
Aplus Legal Advice | 2022.09.06 13:47 |
813 views
Nothing can turn strong copy into a 97-pound weakling faster than a flawed review process. The result is severely handicapped marketing efforts and, alas, fewer sales.
How can you avoid this dire marketing situation?
By having a smart and consistent review process that preserves the selling power of your marketing communications. Following are seven essential tips for reviewing and approving copy.
Website Copywriter Tips: Write Web Copy for People not Technology
Business / Copyright
Aplus Legal Advice | 2022.09.06 14:01 |
645 views
Every website copywriter faces a trap Search Enginitis. Writing web copy with technology makes sense but writing web copy for people makes the sale. Here are two ways to connect with people across broadband and create web copy that sells.