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6 Reasons Why Case Studies Are a Terrific Market for Freelance Writers

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:48  |  755 views

I remember the first time a client offered me a case study writing assignment. I was petrified. It was early in my freelance writing career, and I did not even know what one looked like. I had a lot of questions. What is a case study? How long is it? What is the format? How much do I charge?

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What SEO Copywriting Is and Is not

Business / Copyright

Aplus Legal Advice  |  2022.09.06 14:00  |  809 views

I have been frustrated lately. People just do not get it. There is lots of talk about SEO copywriting these days, but hardly any of it is on target. Most of the conversations, posts, and articles I’ve seen deal with topics like keyword density, allowable limits, over optimization and such. These people are making search engine copywriting all about the search engines. They are forgetting the fact that SEO copywriting is still copywriting.

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Your FAQ Page – A Sales Tool? You Bet!

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:51  |  764 views

The FAQ page a standard addition to almost any site. It usually lists questions customers ask on a regular basis, and the answers to those questions. But what befuddles me is that hardly any sites I have visited use this page as a sales tool.

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Why Should I Bother with Optimized Online Copywriting?

Business / Copyright

Aplus Legal Advice  |  2022.09.06 13:55  |  733 views

It is no good having a creative, individual website with brilliant, informative copy if customers can’t find you on the internet. On the other hand, it is also detrimental if you have a website that can be easily found (has a high ranking) but people become bored and alienated reading it.

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